Course Description

Digital Illustration and Graphic Design (ANIM 201) is a comprehensive course that immerses students in the world of digital art and design. This course is designed to provide students with the knowledge and skills to excel in digital illustration and graphic design using industry-standard software such as Adobe Illustrator and Photoshop. Through a combination of hands-on projects and creative exploration, students will develop proficiency in creating vector graphics, digital artwork, and various design elements.

Outline of Major Content Areas

1. Introduction to Digital Art: An overview of digital art concepts and the role of digital illustration in contemporary design.
2. Adobe Illustrator Fundamentals: Introduction to Adobe Illustrator, covering essential tools, techniques, and workspace navigation.
3. Vector Graphics: Understanding vector graphics, creating scalable illustrations, and exploring vector-based design.
4. Digital Painting: Exploring digital painting techniques and utilizing Adobe Photoshop for creating digital artwork.
5. Typography in Design: Study of typography principles, font selection, and typographic layout in graphic design.
6. Logo Design: The art of logo creation, focusing on brand identity, symbolism, and simplicity.
7. Poster and Layout Design: Designing posters, flyers, and other promotional materials with an emphasis on layout and visual hierarchy.
8. Digital Illustration Projects: Practical application of digital illustration skills through creative projects.

Course Learning Outcomes

Upon completing Digital Illustration and Graphic Design (ANIM 201), students will:

1. Software Proficiency: Demonstrate proficiency in using Adobe Illustrator and Photoshop for digital illustration and graphic design.
2. Vector Graphic Creation: Create vector-based illustrations and graphics suitable for various design applications.
3. Digital Artwork: Develop digital artwork using digital painting techniques, enhancing creativity and artistic expression.
4. Typography Skills: Apply typography principles to effectively communicate through design.
5. Logo Design Mastery: Create impactful logos that convey brand identity and concepts.
6. Layout Design: Design visually compelling layouts for posters, flyers, and promotional materials.
7. Digital Illustration Portfolio: Assemble a portfolio of digital illustrations and graphic design projects.

Methods for Assessing Student Learning

Assessment in Digital Illustration and Graphic Design (ANIM 201) encompasses a variety of practical assignments, design projects, and knowledge assessments. These assessments include:

1. Design Projects: Evaluation of design projects, including vector graphics, digital artwork, and promotional materials.
2. Software Proficiency Tests: Assessing students’ proficiency in Adobe Illustrator and Photoshop through practical tasks.
3. Typography and Layout Assignments: Review of typographic and layout design assignments, focusing on effective communication through design.
4. Logo Design Critique: Evaluation of logo design projects based on branding principles and creativity.
5. Digital Illustration Portfolio: Assessment of the quality and diversity of digital illustrations created by students.

Digital Illustration and Graphic Design (ANIM 201) equips students with essential skills in digital art and graphic design, preparing them for creative roles in various industries, from advertising to entertainment. Through practical projects and hands-on experience, students develop a strong foundation in digital design.